The Importance of Anchor Text in Back-links

No Comments

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text.

Almost always, linking candidates will use the company name as anchor text. This does not provide any type of description of the target company’s products or services. Sure, it may be great for branding purposes, but it isn’t usually needed. In most cases, companies already rank very high (if not first) for searches that incorporate their brand.

Here is an example using fictional company “Acme Plumbing Supplies”:

Most people will link simply using the terms “Acme”. This is alright, but it does not describe the company’s products or services, nor provide any context. By adding the word “plumbing” or term “plumbing supplies” (i.e. “Acme Plumbing” or “Acme Plumbing Supplies”), you may be able to drive additional traffic that may not have otherwise attained the corporate site.

This is author biographical info, that can be used to tell more about you, your iterests, background and experience. You can change it on Admin > Users > Your Profile > Biographical Info page."

About us and this blog

We are a digital marketing company with a focus on helping our customers achieve great results across several key areas.

Request a free quote

We offer professional SEO services that help websites increase their organic search score drastically in order to compete for the highest rankings even when it comes to highly competitive keywords.

Subscribe to our newsletter!

Fields marked with an * are required

More from our blog

See all posts
No Comments
  1. Pingback: discount cialis

  2. Pingback: cialis on line

  3. Pingback: cialis black

  4. Pingback: tadalista vs cialis

  5. Pingback: cost of cialis

  6. Pingback: cialis medication

  7. Pingback: cialis and alcohol

  8. Pingback: otc cialis

  9. Pingback: cialis without prescription

  10. Pingback: cialis generic canada

  11. Pingback: online cialis

  12. Pingback: cialis wikipedia

  13. Pingback: non prescription cialis

  14. Pingback: cialis walmart

  15. Pingback: cialis from canada

  16. Pingback: cialis 5mg coupon

  17. Pingback: no prescription cialis

  18. Pingback: cialis 5mg

  19. Pingback: natural cialis

  20. Pingback: cialis soft

  21. Pingback: cialis for women

  22. Pingback: marley generics cialis

  23. Pingback: cialis for sale

  24. Pingback: liquid cialis

  25. Pingback: cialis saving card

  26. Pingback: cialis drug interactions

  27. Pingback: cheap generic cialis

  28. Pingback: cialis samples

  29. Pingback: cialis dosage information

  30. Pingback: cheap cialis generic

  31. Pingback: generic for cialis

  32. Pingback: cialis reviews

  33. Pingback: cialis professional

  34. Pingback: cialis daily

  35. Pingback: canadian pharmacy cialis

  36. Pingback: generic cialis reviews

  37. Pingback: cialis price

  38. Pingback: cialis coupons printable

  39. Pingback: canadian cialis

  40. Pingback: generic cialis canada

  41. Pingback: buying cialis online

  42. Pingback: cialis patent expiration

  43. Pingback: free cialis samples

  44. Pingback: cialis copay card

  45. Pingback: free cialis coupon

  46. Pingback: 5mg cialis

  47. Pingback: free cialis

  48. Pingback: tadalafila

  49. Pingback: tadalafil without a doctor prescription

  50. Pingback: tadalafil 20mg

  51. Pingback: generic cialis tadalafil uk

  52. Pingback: generic cialis available

  53. Pingback: what is levitra

  54. Pingback: generic cialis 20mg

  55. Pingback: vardenafil hcl 20mg

  56. Pingback: vardenafil generic

  57. Pingback: cialis without a doctor prescription

  58. Pingback: cialis tablets australia

  59. Pingback: cialis tablets

  60. Pingback: levitra vs cialis

  61. Pingback: viagra without doctor prescription

  62. Pingback: levitra side effects

  63. Pingback: viagra without a doctor prescription

  64. Pingback: cialis generika

  65. Pingback: levitra recviews

  66. Pingback: viagra tablets

  67. Pingback: cialis generico

  68. Pingback: cialis pharmacy

  69. Pingback: viagra tablet

  70. Pingback: levitra prices

  71. Pingback: cialis generic pharmacy

  72. Pingback: what is augmentin

  73. Pingback: viagra pills

  74. Pingback: cialis generic availability

  75. Pingback: side effects augmentin

  76. Pingback: levitra online

  77. Pingback: viagra online

  78. Pingback: augmentin vs amoxicillin

  79. Pingback: what is levaquin

  80. Pingback: viagra generic

  81. Pingback: augmentin uses

  82. Pingback: levaquin uses

  83. Pingback: viagra doctor prescription

  84. Pingback: augmentin side effects

  85. Pingback: levaquin side effects

  86. Pingback: viagra coupons

  87. Pingback: cialis 5 mg

  88. Pingback: levitra cost

  89. Pingback: augmentin for uti

  90. Pingback: viagra 100mg

  91. Pingback: levitra 20mg

  92. Pingback: viagra

  93. Pingback: levaquin renal dose

  94. Pingback: cialis 20mg tablet prices

  95. Pingback: cialis 20mg tablets prices

  96. Pingback: augmentin for dogs

  97. Pingback: levaquin lawsuit

  98. Pingback: cialis 20mg generic

  99. Pingback: augmentin dose

  100. Pingback: levaquin for uti

  101. Pingback: cialis 20mg

  102. Pingback: sildenafil tablets

  103. Pingback: augmentin dosage

  104. Pingback: levaquin dosage

  105. Pingback: cialis 20 mg

  106. Pingback: sildenafil coupons

  107. Pingback: augmentin antibiotic

  108. Pingback: generic levitra

  109. Pingback: levaquin antibiotic

  110. Pingback: augmentin and alcohol

  111. Pingback: buy levitra online

  112. Pingback: sildenafil 100mg

  113. Pingback: cheap levitra

  114. Pingback: levaquin 750 mg

  115. Pingback: augmentin 875 mg

  116. Pingback: levaquin 500 mg

  117. Pingback: buy levitra

  118. Pingback: augmentin 875

  119. Pingback: generic viagra

  120. Pingback: levaquin

  121. Pingback: augmentin

  122. Pingback: buy viagra online

  123. Pingback: buy cialis generic tadalafil

  124. Pingback: buy viagra

  125. Pingback: tadalafil generic

  126. Pingback: duloxetine 60 mg

  127. Pingback: tadalafil 20 mg

  128. Pingback: duloxetine side effectss

  129. Pingback: tadalafil 5mg

  130. Pingback: duloxetine hcl

  131. Pingback: vardenafil 20mg

  132. Pingback: duloxetine 20 mg

  133. Pingback: viagra vs cialis

  134. Pingback: vardenafil 20 mg

  135. Pingback: duloxetine

  136. Pingback: generic cialis tadalafil

  137. Pingback: vardenafil

  138. Pingback: cymbalta withdrawal

  139. Pingback: generic cialis

  140. Pingback: levitra vs viagra

  141. Pingback: cymbalta side effects

  142. Pingback: cialis vs viagra

  143. Pingback: cymbalta reviews

  144. Pingback: cialis side effects

  145. Pingback: levitra dosage

  146. Pingback: cymbalta medication

  147. Pingback: cialis prices

  148. Pingback: levitra coupon

  149. Pingback: cymbalta generic

  150. Pingback: cialis pills

  151. Pingback: levitra 20 mg

  152. Pingback: cymbalta for pain

  153. Pingback: atorvastatin 10mg

  154. Pingback: cialis online pharmacy

  155. Pingback: levitra

  156. Pingback: cymbalta dosage

  157. Pingback: atorvastatin 10 mg

  158. Pingback: cialis online

  159. Pingback: levitra generic

  160. Pingback: cymbalta

  161. Pingback: atorvastatin

  162. Pingback: cialis free trial

  163. Pingback: cialis dosage

  164. Pingback: cialis cooupons

  165. Pingback: cialis coupons

  166. Pingback: cialis coupon

  167. Pingback: cialis cost

  168. Pingback: cialis canada

  169. Pingback: cheap cialis

  170. Pingback: buy cialis online

  171. Pingback: cialis generic

  172. Pingback: buy cialis

  173. Pingback: cialis

  174. Pingback: tadalafil


Leave a Comment